Why Is Traditional Signage Better Than Digital

One of the most essential roles of signage is to increase customer awareness and to enhance brand visibility. It can help you create a distinctive and memorable brand. Signage gives life to the brand and increases its customer recognition. Signage makes a first impression on the customers; they judge your business quality and professionalism based on your signs. If you create distinct style signage, your business can make a memorable impression on your customers.

Different Types Of Signage, We Will Discuss The Benefits Of Traditional Signage Over Digital Sign Boards.

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Old Is Gold: Traditional sign boards exist for centuries, and they never get old. Although Digital signage has recently joined the market yet, no one can deny that traditional signs can never lose their importance. Digital signs are the one that is displayed on digital screen. It is like a moving picture that can look very attractive. But if you will compare it to traditional signage, you realise that the traditional one is far more beneficial in different ways.

Cost Effective: Cost of signage is much cheaper compared to digital screen and other alternatives available for such purposes. Moreover it can easily withstand bad weather unlike electronics and there is no fear of vandalism or theft of such signage.  

Low Maintenance: The repairs and maintenance of traditional signage is also very low compared to their counterparts because they make them using strong and long-lasting materials. Repair cost of digital signs is much high. Their installation also needs professional work, and that is another cost of digital signs. While they do not need it in traditional signboards, anyone can fix them easily.

Versatility: Well digital signs are versatile but all are displayed in the same rectangular box. You can’t change its shape to your company logo, or a country map. It will always be the same rectangular shape no matter what you do to it. You can make more eye-catching designs using traditional signage. These signs can be cut and shaped the way you like. Such look and feels are impossible to find in digital signs.

Portability: Digital signs can’t be folded or compressed, thus it is difficult to carry them from one place to another. They are also difficult to set up and they require a lot of additional support such as wiring. Whereas traditional signs have no such problems. If you are looking for a sign that needs to be moved frequently then you must use traditional signs. These signs can be setup or dismantle within minutes and many companies send them in carry bags for easy and safe transportation.

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Flexibility: You can place digital time only in place where you have a power supply. If they are exposed to extreme natural elements like rain and storms, it destroys them. They have a long list of requirements for its placeme. If you are looking for signage for exteriors like parks you can’t rely on digital signs. Instead weather-resistant banners, or mesh signs are far better alternatives. Standing signs are also great options as they just need a solid ground to stand. These signs don’t get damaged easily if they do they can be repaired quickly.

More Attention And Greater Recall: These traditional signs are very attractive and we can place them even on roads to gain more attention from the passerby’s. They leave a powerful impact on people because of their simplistic yet catchy designs.

These were some benefits of traditional signage. If you are planning to make signs for your businesses don’t hesitate choosing this classic option.